Thursday, June 23, 2016

Bordeaux Futures

Bordeaux Futures and You: A Primer

What are Bordeaux Futures, and why should I buy them?

The Wines of Bordeaux are the most collectible and age-worthy red wines of Europe, and historically have appreciated in value over time, especially in the most coveted vintages. Pre-paying for the wines “en primeur,” 2 years before they arrive stateside, is your opportunity to procure the wines at the lowest possible price.
For example, 2009 Leoville-Barton sold en primeur for around $99. Today the wine is typically available for around $125. Buying the wine as a future ensures you’re getting the optimal price, and failing a dramatic decline in the euro or sharp decline in demand for a vintage, it’s the smart way to collect Bordeaux. This price advantage becomes more pronounced over time. A bottle of 1990 Château Leoville-Barton cost about $25 as a future; today the same bottle sells for $165, an almost sevenfold increase.

Why Should I Buy 2015 Bordeaux Futures?

2015 was an outstanding vintage on the Southern Médoc, and on the right bank. It’s not as uniform in quality as 2009 or 2010, but reaches the same heights at the best properties. Today we have a very good $USD/euro exchange rate, at $1.12. Pricing is looking very attractive. For example, 2010 Château Haut-Brion currently sells at an average price of $1,000 per bottle. Our futures price on the 2015 model, a comparable wine, will likely come out around $550.

Why Buy Bordeaux Futures At Bounty Hunter?

Bounty Hunter Rare Wines & Spirits has been making customers happy with our commitment to elite customer service for over 22 years. We’re also importing the wines direct from merchants in Bordeaux, delivering pricing that is at least 25% lower than retailers who are forced to buy their wines from distributors. Thus you’re guaranteed the best of all worlds: perfect provenance, and execution at an optimal price.

Okay, I’m ready to start purchasing Bordeaux futures. How should I get started?

Once you’ve made the decision to start purchasing futures, it is important to have a good buying strategy. After all, there are many things to consider when purchasing futures, such as which producers to select, when their wines are available for a future purchase, how much will be available and at what price.  Like with most investments, it all starts with a budget in mind, a goal for your investment and someone with their finger on the pulse of the market who can help you develop a rock solid strategy to meet your goals (even if your goal is to drink some incredible wines). 

Our Wine Scouts are up to speed with the latest information from industry experts, insiders and the word on the street, to help you put together a strategy that will reward you for years to come. 

Simply give us a call at 800.943.9463 and one of our Wine Scouts will be there to get you started.  

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